Information You Provide

When you interact with our website or submit a lead form through our Meta ad campaigns, we may collect:

• Name
• Email address
• Phone number
• Address or location details
• Any other information you voluntarily provide (e.g., service inquiries)

Automatically Collected

When you visit our website, we may automatically collect:

• IP address
• Browser type and version
• Device type and operating system
• Pages visited and time spent on our website
• Referring website or ad campaign
• Clickstream data and ad interaction

From Meta Ad Campaigns

When you submit a lead form through our Facebook or Instagram ads, we collect the information you provide. Meta may also share aggregated or anonymized interaction data in accordance with their privacy policies.

From Third Parties

We may receive information from third-party service providers such as Meta for analytics or advertising purposes, provided in compliance with applicable laws.

• Service delivery: Responding to inquiries, providing quotes, scheduling appointments
• Marketing: Sending promotional communications if you have opted in
• Lead generation: Processing leads from Meta campaigns and website forms
• Analytics: Analyzing usage and ad performance to improve our services
• Legal compliance: Meeting applicable laws, regulations, or legal processes

When you provide your mobile phone number and opt in to receive SMS communications from VPP Texas — whether through our website forms, booking calendar, or Meta lead ad campaigns — we collect and use that information solely to deliver the messages you have consented to receive. These messages may include appointment confirmations, service reminders, educational content about our home battery and solar programs, and promotional offers.

How we deliver messages

Your mobile number may be shared with our SMS service providers and telecommunications carriers solely as necessary to deliver messages on our behalf. Those providers are contractually prohibited from using your information for any other purpose.

Opt-out

You may opt out of SMS communications at any time by replying STOP to any message from us. After opting out, you will receive one final confirmation message and no further messages will be sent unless you re-subscribe by replying START. Opting out of SMS does not affect any other service relationship you have with VPP Texas.

Message frequency & rates

Message frequency varies based on your stage in the consultation process. Msg & data rates may apply depending on your carrier plan. For help, reply HELP to any message or contact us at support@vpptexas.com.

We do not sell your personal information. We may share it only in these circumstances:

• Service providers: Third-party vendors who assist with website operations, CRM, or ad management (e.g., Meta, email platforms). They are contractually obligated to protect your information.
• Legal requirements: When required by law, court order, or regulatory request
• Business transfers: In connection with a merger, acquisition, or asset sale
• With your consent: When you provide explicit permission

We use cookies and similar technologies to enhance your experience, track usage, and optimize ad campaigns:

• Essential cookies: Necessary for the website to function
• Analytics cookies: Help us understand how users interact with our site
• Advertising cookies: Enable personalized ads through Meta and other platforms

You can manage cookie preferences through your browser settings. Disabling cookies may affect website functionality. For Meta's tracking practices, review Meta's Privacy Policy.

Marketing Communications

You may opt out of marketing emails or texts by following the unsubscribe instructions in those communications or contacting us at support@vpptexas.com. Non-marketing service communications may still be sent.

Your Data Rights

• Access: Request a copy of your personal information
• Correction: Request correction of inaccurate data
• Deletion: Request deletion of your information, subject to legal obligations
• Restriction/Objection: Request we restrict or stop processing your data
• Portability: Request your data in a structured, common format

Contact us at support@vpptexas.com to exercise these rights. We will respond within timeframes required by applicable law.

California Residents (CCPA)

California residents have additional rights under the CCPA, including the right to know what personal information is collected and the right to opt out of its sale. We do not sell your information.

EU Residents (GDPR)

If you are in the European Economic Area, we process your data based on legitimate interests or your consent. You may withdraw consent or exercise GDPR rights by contacting us.

We implement reasonable technical and organizational measures to protect your personal information from unauthorized access, loss, or misuse. No system is completely secure, and we cannot guarantee absolute security of your information.

We retain your personal information only as long as necessary to fulfill the purposes in this policy or as required by law. Lead form data is retained for up to 2 years unless you request deletion or we are legally required to retain it longer.

Our website or Meta ad campaigns may link to third-party websites. We are not responsible for their privacy practices. Please review their privacy policies before providing personal information.

Our website and services are not directed to individuals under 16. We do not knowingly collect personal information from children under 16. If we learn we have collected such information, we will take steps to delete it.

If you are located outside the United States, your information may be transferred to, stored, and processed in the United States. We take steps to ensure international transfers comply with applicable laws including GDPR for EU residents.

We may update this Privacy Policy to reflect changes in our practices or legal requirements. Significant changes will be posted on our website with a revised "Last Updated" date. Please review this policy periodically.

For questions, concerns, or data requests regarding this policy: